Twenty Ways to Make Social Networking Work for You

Traditional media (like radio or newspapers) feature a one-to-many paradigm. Social Networking feature and facilitate a many-to-many paradigm. While the many-to-many paradigm provides individuals and businesses with an unprecedented ability to reach large numbers at very low costs (or at no cost), it also means having to compete with many more "publishers" of information. One also has to be particularly sensitive to different forms of social interaction permitted on each site and the level to which users wish to be "prospected" by one with a commercial motive. This article will walk you through the basics of making Social Networking work for you and/or your business. Different Social Networking sites vary in what they offer, intended use, and etiquette. Here we will explore twenty generalized strategies that can be applied to most forms of Social Networking.networking direct marketing marketing