Do-It-Yourself Marketing - What Works, What Doesn't

In this day and age of localization, it is now possible to see TV commercials on nationally famous shows that relate to your immediate area. These are priced for affordability for the advertiser but they also serve the purpose of bolstering ad revenues for local networks which otherwise would not gain advertisers who only target a limited geography. As a result of this phenomenon, some of the commercials we see are obviously self-produced since affording a big-city Madison Avenue advertising agency is a bit of a stretch for small advertisers, especially in this economy.seo