Two Search Engine Trends You Should Pay Attention to in 2012

In their drive to make search results not only more relevant but easier to obtain for their users, the major search engines are constantly seeking to innovate and change. Sometimes it's something 'invisible' (such as an algorithm change) which the ordinary user may not notice but may affect the search results profoundly. But other times its something much more visible and design-based that affects the way the user interacts with a search engine at the most basic level, and which webmasters and SEO professionals would do well to pay attention to.twitter tools social media