Auto Repair Marketing Tip - Is Groupon For You?

The most successful shop owners and dealerships know that they have to specifically target their customers, because they are aware of the price that's paid when they have the wrong customers on the other side of their service counters. I'm talking about the customers who don't take good care of their automobiles, they don't have the money or creditworthiness to pay for your recommended services, or they are the do-it-yourselfers. This is why the successful operators will identify who their targeted customers are (in both demographics and psychographics), and direct their ad campaigns towards those customers...Entrepreneurialism networking direct marketing